In August 2014, Saban Capital Group acquired a minority stake in ironSource Ltd. (“ironSource”) as an investor in ironSource’s pre-IPO financing round. ironSource offers a complete ecosystem for online and mobile downloaded applications including all aspects of user acquisition, conversion, monetization, integrated analytics and optimization through four key product lines:
- installCore: market leading digital content delivery platform with over 150 million completed installs per month
displayCore: performance-based display distribution for desktop apps
mobileCore: distribution performance network for mobile applications
- mediaCore: media acquisition optimization for each of these platforms.